Student ID:__________________________ Student Name:_______________________ Adviser Name:_______________________ Catalog: 2017-2018 Catalog Program: Business Administration, Marketing [2007] Minimum Credits Required:__________________

Business Administration, Marketing [2007]

Associate in Science Degree

(60 Credit Hours)

Program Director

John Lucado
941-752-5283 Bradenton
941-408-1300, ext. 65283 Venice

Program Goal

The purpose of this program is to prepare students for employment in the field of marketing. This includes working as a marketing manager in small and medium-sized businesses, as a sales representative for a variety of businesses, working in the field of advertising and in management of retail establishments.

General Education Courses

Course NameCredit HoursTerm TakenGradeGen Ed
ENC 1101 - Written Communication I (3 Credit Hours)
  • Mathematics Choose from Area II, A.S. (3 Credit Hours)
  • Social Sciences Choose from Area III, A.S. (3 Credit Hours)
  • Humanities Choose from Area IV, A.S. (3 Credit Hours)
  • Natural Science Choose from Area V, A.S. (3 Credit Hours)
  • Subtotal Credit Hours: 15

    Program Specialization Courses

    Course NameCredit HoursTerm TakenGradeGen Ed
    ACG 2021 - Principles of Financial Accounting (3 Credit Hours)
    ACG 2071 - Principles of Managerial Accounting * (3 Credit Hours)
    CGS 1570 - Integrated Business Apps Software (3 Credit Hours)
    ECO 2013 - Principles of Macroeconomics (3 Credit Hours)
    ECO 2023 - Principles of Microeconomics (3 Credit Hours)
    GEB 1011 - Introduction to Business (3 Credit Hours)
    GEB 2210 - Business Presentations and Communications (3 Credit Hours)
    BUL 2131 - Legal Environments of Business (3 Credit Hours)
    MAN 2021 - Principles of Management and Organization (3 Credit Hours)
    MAN 2933 - Management Seminar (A Class in Entrepreneurship) * (3 Credit Hours)
    MAR 2011 - Principles of Marketing (3 Credit Hours)
    MKA 2021 - Personal Selling (3 Credit Hours)
    MKA 2041 - Retailing (3 Credit Hours)
    QMB 1001 - Business Mathematics (3 Credit Hours)
    MKA 2511 - Principles of Advertising (3 Credit Hours)

    Subtotal Credit Hours: 45

    Total Credit Hours: 60


    * Prerequisite may be required

    This program will require some or all classes to be taken at one campus location. Contact the program director for specific details.

    Articulated credit from a technical college/secondary school may be applicable. Contact Career and Technical Education for more information.

    A related certificate also is offered. See Marketing [3011] listing.

    Degree Pathway

    Required Courses and recommended Sequence: The following is a recommended sequence of courses for completing this program. Developmental courses and prerequisite course requirements, credit load, and/or course availability may affect a student’s individual progress. Course availability within the program sequences is specifically intended for full-time students who begin their course work with the fall semester. Students should always consult their online degree planner for the catalog year that they entered the college, and contact their program manager to better understand typical course availability and individual program planning.

    Please follow link to: