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Jul 03, 2025
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2017-2018 Catalog [ARCHIVED CATALOG]
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MKA 2021 - Personal Selling (3 Credit Hours) (A.S.)
This course focuses on the fundamentals underlying the modern idea of the role of personal selling in society. The requirements to prepare for a career in selling; an analysis of the selling process and its use through case study application; and attitudes and ethics of a salesperson. Sales management and operation are studied at the introductory level to round out the course.
View class scheduling information for this course.
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